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3Par braces for V-Max

3Par CEO Dave Scott spent a lot of time on his company’s earnings call Tuesday evening talking about EMC’s new Symmetrix V-Max. That makes sense, considering 3Par probably has the most to lose of all EMC rivals if V-Max is a hit with customers.

The V-Max EMC launched a month ago is a nod in some ways to 3Par’s modular cluster-node architecture, and a move away from the giant monolith enterprise system. 3Par had success while people were waiting for the new Symmetrix – Tuesday it reported revenue of $48.5 million last quarter, an increase of 37% from last year and 1% from the fourth quarter of last year. That’s compared to declines in EMC’s Symmetrix and Clariion midrange systems of 18% year-over-year and 25% from the previous quarter. But what happens to 3Par’s InServ business if EMC’s sales spike from V-Max?

Scott came to his company’s earnings call prepared to talk about V-Max, and launched into a lengthy answer when asked about it. He laid out what he considers V-Max’s failings – no improved RAID management or ASIC-assisted workload, poor thin provisioning and limited support for wide striping, the system is an untested “version one” of a new architecture, and so on. “In other words,” Scott concluded, “it does not have the agility or efficiency necessary for utility computing and virtual data centers. It seems to have missed the mark in much the same was the [IBM] XIV did.”

Of course, EMC has already made its own case for the V-Max contradicting many of Scott’s points, and will continue to try and press its case to 3Par customers. One feature where EMC is unquestionably ahead is in its support of solid state drives (SSDs). 3Par is the last major storage system vendor to add SSDs to the mix, and Scott says it’s in no hurry to jump on the bandwagon.

“We believe that solid state disk will have a kind of meaningful place in data storage, but the price performance characteristics of it have to change,” he said. “You should expect to see us include solid state disk maybe around the turn of the year, but the major benefit that solid state disk provides is something we achieve through autonomic wide striping, which is not necessarily available to many of the legacy incumbents’ architectures. So our need for solid state disk is not nearly as significant as theirs.”

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