When EMC Corp. needed backup and recovery software, it acquired Legato Systems Inc. When EMC needed content management...
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software, it acquired Documentum Inc. But when EMC needed database archiving software to complete its information life cycle management (ILM) strategy, it didn't break out its checkbook. Instead, it partnered with software startup OuterBay Technologies Inc.
OuterBay, Campbell, Calif., and EMC, Hopkinton, Mass., announced an agreement this week under which OuterBay's Application Data Management (ADM) software suite will be integrated into EMC's line of ILM technologies. The resulting solutions will give customers the ability to monitor database growth and usage automatically and move data among different tiers of storage, OuterBay said.
According to OuterBay, its software supports archiving the structured data in databases and is complementary to Documentum's tools, which support managed content, and Legato's, which support unstructured data.
Maureen Kelly, OuterBay's director of marketing, said OuterBay's entire ADM suite will be sold by EMC, including OuterBay's latest offering, Encapsulated Archive. Encapsulated Archive writes out database data in human-readable, self-describing XML for long-term data archiving.
EMC will announce in January which products it's bundling with OuterBay's suite. It is currently selling the software to select customers.
Dennis Gaughan, research director of enabling technologies and services at Boston-based AMR Research Inc., said that, despite the width and breadth of EMC's software product line, OuterBay's technology plugs a hole in EMC's ILM strategy.
"I think OuterBay's technology is very complementary to EMC's ILM vision. Legato does have some archiving capability, but it's mostly for things like [Microsoft] Exchange. OuterBay's archiving is very focused on enterprise applications like Oracle and PeopleSoft, which typically are mission-critical and run on high-end storage," Gaughan said.
OuterBay's products for PeopleSoft and Oracle provide archiving capabilities specifically for those applications. By archiving data out of production ERP systems, customers can save money.
Specifically, the savings result from having a smaller data set, Gaughan said. The size of the data set is reduced because the OuterBay technology moves older data to cheaper storage, improving the performance of production applications.
While their partnership is still in its infancy, Gaughan believes EMC will package OuterBay's technology across its entire line of storage systems, from the high-end Symmetrix down to the Centera content-addressed storage (CAS) system.
"OuterBay's focus is on archiving mission-critical ERP systems from [PeopleSoft and Oracle], which are usually deployed on high-end gear like Symmetrix," he said. "But one of the main value propositions of OuterBay is that you can migrate data from production applications on high-end storage gear to less-expensive storage platforms.
OuterBay and EMC began their relationship in January 2003, when they announced a technology agreement and the integration of OuterBay's LiveArchive tool with EMC's Centera system, resulting in a new product for the archiving of business transactions and attachments generated from Oracle, PeopleSoft and custom applications in database environments.
OuterBay's ADM software monitors and manages data growth to maintain application performance and speed upgrades. The suite is made up of the Application Resource Monitor (ARM), Instance Generator and LiveArchive.
Instance Generator eliminates full-sized production database copies in favor of smaller subsets of the database. LiveArchive improves application performance and reduces the downtime needed for consolidations and upgrades by managing application data growth. LiveArchive works by identifying inactive application data and moving it onto more cost-effective storage, where it remains online and accessible to users from their existing application user interfaces.
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