Asaro: HDS has to get the word out through marketing and sales. Its competition has more market reach.
Kerns: It is a competitive area so they have to outsell the competition. The challenges boil down to convincing customers to buy based on their offerings in the areas of price and functionality.
Requires Free Membership to View
When you register for SearchStorage.com, you’ll also receive targeted emails from my team of award-winning editorial writers. Our goal is to keep you informed on the hottest topics, the latest news and the biggest challenges you face as a storage professional today.
Rich Castagna, Editorial Director