Premium Content

Access "Every cloud has a green virtual lining"

Rich Castagna, Editorial Director Published: 18 Oct 2012

I’m about to have another Peter Finch moment -- specifically, when he played the slightly demented newscaster Howard Beale in the movie Network and exhorted the masses to proclaim, “I’m as mad as hell, and I’m not going to take this anymore!” OK, maybe I’m not quite that ticked off and, yes, I’ve used this Peter Finch reference once before in a column. I think I may have regressed to the “mad as hell” theme because the thing that set me off the first time -- vendors carelessly tossing around marketing mumbo jumbo -- hasn’t gone away. In fact, it somehow managed to rev itself up into an even higher gear, achieving new heights of nonsense and non sequitur. But . . . “Hey, vendors, we’re not dummies!” Now that I’ve gotten my “mad as hell” rant out of the way, let’s get down to specifics. I don’t know if storage vendors actually think we’re dummies or if they just kind of treat us that way because they don’t know any better. And it’s not that they’re cheating people or selling bad stuff or anything like that -- what they’re doing, they’re doing with words. And ... Access >>>

Access TechTarget
Premium Content for Free.

By submitting you agree to receive email from TechTarget and its partners. If you reside outside of the United States, you consent to having your personal data transferred to and processed in the United States. Privacy

What's Inside

    • Storage budget recovery on a roll by Rich Castagna

      Data storage budgets are recovering from their recessionary pounding. But while storage managers might have more money to spend, they’ll need yet more capacity to meet new demands.

    • Capacity and the law drive email archiving by Rich Castagna

      In our most recent Snapshot survey, we asked respondents why they were archiving: 28% say they’re doing it for legal issues, while 26% use it for capacity management.

More Premium Content Accessible For Free

  • Big data storage challenges: Speed, capacity and HDFS integration

    Big data infrastructure and analytics are some of the hottest technology topics today, and it can sometimes seem impossible to dissect and digest all...

  • Moving target: Endpoint backup

    Mobile workers are now accessing, creating and modifying data on ultra-portable devices such as smartphones, tablets and phablets. Most companies ...

  • A lesson in flash caching

    Solid-state storage is proliferating as a replacement for hard disk drives, where it offers a quick shift into the fast lane of storage processing. ...