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Access "Report: Midmarket storage pros favor single-vendor strategy"

Published: 20 Oct 2012

Fueled by capacity expansion and the need for improved data protection, medium-sized companies are predicted to increase their 2008 storage budgets by 10%, according to the "Midmarket Storage Update: 2007" published recently by Forrester Research. "That's not just inflation," says Forrester senior analyst Michael Speyer. "That's new investment dollars." With a seemingly nonstop flurry of product announcements aimed at the midmarket, it's clear there's plenty of competition for those dollars. Vendors of all sizes are aware that medium-sized businesses have smaller IT staffs and budgets, which creates a demand for increased automation and improved management capabilities. In the midmarket, says Speyer, storage decision makers have shown they prefer a single-vendor strategy. Sixty-four percent of midmarket companies in the Forrester Research survey purchase storage from a single vendor as opposed to 33% of larger companies. Forrester defines a midmarket company as having somewhere between 100 and 999 employees. Dell (49%) and Hewlett-Packard (34%) were the most... Access >>>

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