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March 2012

Occupy Storage!

Data storage technologies keep getting better, but storage vendors may just be up to their old tricks. It seems somehow strange to be publishing my inaugural column in Storage magazine’s last issue of 2011. So much ink has already seen paper (or pixels have been seen on screens) over the last 11 months: articles and columns expressing findings, theories and opinions about the value and benefits of, or limitations and challenges posed by, contemporary data storage products and the way we use them today. The situation sets the bar pretty high for another voice entering the fray to contribute something that will add real value to the discussion already in progress. Equally disconcerting is the fact that I’m writing this column in a hotel room in Newton, Mass., not far from the Hopkinton home of the storage hardware market share leader, EMC. Anyone familiar with my work knows my views, which tend to be quite critical of both EMC’s products and their marketing and sales techniques. These views largely pre-date the burgeoning “gilded ...

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